Uber Eats 管理後台行銷工具常見問答

如何開始建立優惠活動？

若要建立優惠活動，請登入 Uber Eats 管理後台。 若要瞭解建立和管理優惠活動的方式，請參閱這篇文章：透過 Uber Eats 管理後台管理優惠活動。

哪裡能查看自己商店的所有優惠活動？

1. 打開 Uber Eats 管理後台。
2. 在左側邊欄選取「行銷」。
3. 選取「所有行銷活動」。您可在「所有行銷活動」畫面查看已結束、正在進行和尚未開始的優惠活動。

您還可以執行以下操作：

• 編輯或刪除已排定的優惠活動
• 複製過去的優惠活動，以便日後再次推出

優惠活動如何影響我的平台服務費？

和其他透過 App 送出的訂單一樣，我們會依折扣前的訂單金額計算平台服務費。商家不必就優惠活動或兌換次數支付額外費用給 Uber Eats。商品折扣是您唯一需要承擔的額外成本。

我可以隨時停止優惠活動嗎？

可以，您可隨時暫停或取消優惠活動。 若想知道操作方式，請參閱這篇文章：透過 Uber Eats 管理後台管理優惠活動。

Can I see how my restaurant’s promotion applied in a customer’s order?

Yes, you can see this through Uber Eats Manager or in your restaurant’s weekly payment statement by following these steps:

1. Open Uber Eats Manager.
2. From the sidebar, select “Payments”.
3. Choose a past order.
4. Find the row “Special offer”. This shows how the promotion applied for that order.

Can I decide who sees my promotion?

You can decide to make your promotion visible to the following customer types: * All customers in your delivery zone * New customers that haven’t ordered from your restaurant

How is a recommended budget calculated?

The recommended budget is calculated based on your average sales and demand boost expected during a promotion period.

When will my promotion end?

If you set the duration of your promotion to “Ongoing”, your promotion will not end.

If you do NOT set it to “Ongoing”, your promotion will end when: * It reaches your selected end date OR * It hits your selected budget

What does each performance metric mean?

• Redemptions = number of completed orders that had a promo applied to it
• New customer = total number of new customers that redeemed your promo for that campaign
• Amount spent = total amount that you paid for this promo
• Total sales = total gross sales generated during the promo period

Why do the Terms & Conditions appear to multiple users on my account?

Terms & Conditions appear whenever a new user creates their first promotion. If a restaurant account has multiple users associated with it, the Terms & Conditions appear everytime a new user creates their first promo.

Where can I see the Terms & Conditions?

To see the Terms & Conditions, view the article here and select your region from the drop-down.